USANA - Xhosa translation for new beginning
For eight generations the Joubert family have farmed the slopes of Stellenbosch Kloof and Devon Valley, both situated in the heart of the Stellenbosch Winelands. Over the decades each generation has contributed their experience and dedication in order to produce the perfect wine grape. Three years ago we purchase a farm in Elgin, one of the foremost up and coming viticultural areas, due to cooler climatic conditions and excellent quality soils. This trilogy of farms enables us to select the finest fruit, with specific flavours and complexities for each of our hand crafted wines.
After a lazy Sunday lunch in January 2003, Jennie and Naomi Joubert decided to take up the challenge of producing their own wine. Having the benefit of excellent resources to hand; top quality grapes from Stellenbosch, an established rapport with leading wine makers and a desire to produce an excellent wine - the concept of USANA was born.