Stellenbosch Vineyards Appoints New Group Sales And Marketing Executive
Tuesday, 16 June, 2015
Stellenbosch Vineyards
Stellenbosch Vineyards are pleased to announce that Jeff Gradwell has been appointed as the new Group Sales and Marketing Executive as of 17 June 2015.
Jeff started his working career in the wine industry back in 1991 with Stellenbosch Farmers Winery (now part of Distell) in quality control before he was promoted to International Brand Manager for Nederburg.
Following this he joined Cabrière, the home of the Haute Cabrière and Pierre Jourdan Brands, as General Manager/ Business and Marketing where he focused on identifying and responding to key opportunities. During his tenure, the company saw a substantial growth in its bottom line.
Previously Jeff held the position of Brand Director at KWV where he was part of the wine team that developed the overall strategy for KWV wines in alignment with the company strategy, resulting in a healthy bottom line.
He holds a MBA from the University of Stellenbosch Business School, an Honours Degree in Microbiology from the University of Witwatersrand and a diploma from the Cape Wine Academy.
“This is a really great opportunity to work with some great quality brands that have a good international footprint and with a team that is really passionate about wine,” says Jeff.
“The expansion of our sales and marketing team further strengthens our ability to meet the needs of our customers, as well as building a long-term sustainable and profitable business.” noted Eduan Steynberg, Managing Director of Stellenbosch Vineyards.