New Direct to Customer Research

Wednesday, 28 September, 2016
Peter McAtamney
Wine Business Solutions’ 2016 Direct to Customer Benchmarking research is now underway.

Simply click this link to take the survey.

This is now the 4th year that WBS has benchmarked wineries across Australia, New Zealand and South Africa comparing data with that of the US. The finished report will provide full analysis in relation to all of the most important DtC questions.

All wineries need is revenue and case sales numbers for the last two years to June as well as Direct to Consumer sales broken down by;

- Cellar Door Sales
- Club and Database Sales
- Event Sales
- Web Sales and
- Any sales to 3rd Party Online Retailers

This year, WBS is making it even more attractive to participate with $A200 off the price of the finished report if you take the survey (so just $A199 instead of $A399). If a winery refers another wine business to the survey and they take it, WBS will provide the report to the referring winery for FREE. Please just advise WBS as to whom you sent this information.

As always, all individual company information will be held in absolute confidence. Only the aggregated results will be published and discussed. The more wineries that participate, the better WBS can keep wineries informed about the most profitable part of their business.

Click this link to take the survey or contact peter@winebusinesssolutions.com.au for more information.